Black families spend $2 trillion a year. Let's keep more of yours home.

Think about the soap, the detergent, the toothpaste you bought last month. Now imagine those bills gone — and your shelves full of products made by Black-owned brands.

Hand soap · bar soap · toothpaste · deodorant · body butter · hair · seasoning · coffee 0 friends
$660

That's what your household spends a year on the eight things in this box. You're already paying it. The only question is who gets it.

The BlacBox brings all eight to your door from Black-owned brands. It starts at $48 a month. Twelve friends and it becomes $48 a year — permanently. Drag the slider and watch it happen.

0 FRIENDS612 — DONE
Your year with the BlacBox
$576
12 months at $48
You keep
$84
instead of handing it to the same three companies
0 of 12. Bring one friend and next month's box is on us.
1 TRILL PROJECT 1trillproject.com
An opened BlacBox A BlacBox held in two hands
100%Black-owned, verified by hand
0Ad trackers on this site
$660What these 8 cost you a year now
12Friends and you never pay monthly again
How your bill goes away

We keep $612 of your trillion in your hands. All we ask is that you tell somebody.

Most companies hand a platform a fortune to run ads at you. We don't run ads and we don't track anybody — so that money has to go somewhere. We'd rather it went to you, and stayed in our community.

Step one

You join

Pick a tier, get your code. That code is yours — put it in a text, a group chat, wherever.

Step two

A friend uses it

The second their payment clears, it counts. Not in 60 days. That day.

Step three

A month comes off your bill

Not points. Not a coupon with fine print. A month you don't pay for, on your account that day.

Step four

Twelve and you're done

Referral requirement retired for good — $48 a year from then on. Keep going anyway and every friend is a $25 credit in the Mall.

You never have to refer anybody.

Let's be clear, because plenty of programs aren't. Your membership never depends on bringing people in. Pay every month for ten years and never send us a soul — nothing changes. Referring is a discount you can earn. It isn't rent.

And you don't lose ground. Miss a month, pay it yourself, pick back up whenever. Your count never resets. Three friends is three friends whether it took you a week or a year.

One straight-up thing, said now instead of buried later: your months live with your membership. Cancel and they go with it — you can't bank seven months, walk away, and come back to collect. Need a break? Pause instead. Pausing holds every month you earned.

The month lands when their payment clears.

Not after a waiting period. Your friend's payment goes through, and a month comes off your bill. Refer three people in week one and you're covered into the new year — that same week.

Your account shows one line: the date you're paid through, and how many friends are left to twelve. We'll email you when a friend clears and again before anything's due. Never the day of, never after.

And twelve isn't the end of it. Past twelve you're a Circulation Legend — every friend after that is a $25 credit in the Mall, plus a quarterly drop from one of our brands. You did the hardest work this project has. We're not going to stop paying you for it.

Choose your tier

Pick what comes to your door. Choose how your trillion comes back.

The referral math is the same on all three — twelve friends and you're down to one payment a year. What changes is what shows up at your door, and how far your money travels after it leaves your hands.

A BlacBox with trial sizes inside

The Sampler

$5/mo
Four trial sizes from four brands. The cheapest way to find out who you like.
  • 4 trial sizes, 4 Black-owned brands
  • New brands every month
  • Full sizes waiting in the Mall
  • Skip or cancel anytime
Start the Sampler
Where the savings are
Full-size household products from Black-owned brands

The Household

$48/mo
Buying these same 8 from 8 brands runs $98.83 with shipping. You keep about $610 a year.
  • 4 full-size essentials — the stuff that runs out
  • 4 trial sizes from rotating brands
  • 10% off everything in the Mall
  • Free shipping on Mall orders over $40
  • 12 friends and you're done referring
Start the Household
In Good Conscience organic bodywash

Pay It Forward

$95/mo
A quarter of this goes to work building one Black business at a time. Right now that's In Good Conscience.
  • Everything in the Household
  • 25% backs the business we're building
  • You see the ledger — every dollar, where it went
  • Their product ships in your box
  • You help pick who's next
See who we're building

Everything bills on the 1st. One day a month, so boxes actually go out on time instead of trickling.

What's actually in it

Things you were going to buy anyway. That's how we keep our Trillion flowing.

We're not asking you to spend new money on a treat. We're asking you to buy your soap from us instead of from them. Four full sizes that run out in about a month, four trial sizes to introduce you to a new Black brand.

Organic hand soap
Full size
Hand soap

The pump by the kitchen sink. Empty every month, guaranteed.

Bar soap or body wash
Full size
Bar soap or body wash

Gone in three or four weeks. Every time.

Toothpaste or tooth powder
Full size
Toothpaste or tooth powder

One a month, like clockwork.

Magnesium deodorant
Full size
Deodorant

Six to eight weeks a stick. Magnesium, no aluminium.

Body butter
Trial
Body butter

A full jar lasts a season. You'd be stacking them.

Hair oil, mist or leave-in
Trial
Hair — oil, mist or leave-in

Try it before you commit to a bottle.

Seasoning or hot sauce
Trial
Seasoning or hot sauce

Something new on the table every month.

Coffee or tea
Trial
Coffee or tea

Enough to know if it's your morning.

Why some full and some small?

Because a sachet of detergent is a joke — nobody switches detergent off one load. And a full jar of body butter every month means by March you've got four of them and you're cancelling.

We size it to how fast you actually use it. If it runs out in a month, you get the whole thing. If it lasts a season, you get enough to decide.

Love a brand you tried? Go get it.

Brands rotate every month. If somebody's in your box in October and gone in November, they're still in the Mall — and they ship it to you themselves.

We don't want you to sample. We want you to switch. That only counts if you go back for the full size on your own.

The Trill Mall

Every brand on our shelf is Black-owned.

Eight brands come to your door each month. The rest live here. Love a brand that rotated out? Go get the full size — most products ship straight from the brand that made it.

Black Seed ToothpasteShips from the brand
Coral Oral

Black Seed Toothpaste

$7.99
Tooth Powder Fluoride FreeShips from the brand
Garner's Garden

Tooth Powder · Fluoride Free

$10.00
4-Pack ToothbrushesShips from the brand
Coral Oral

4-Pack Toothbrushes

$7.99
Natural MouthwashShips from the brand
Garner's Garden

Natural Mouthwash · H₂O₂

$7.00
Floss Picks 150ctShips from the brand
Coral Oral

Floss Picks · 150ct + case

$6.99
Peppermint Mouthwash 32ozShips from the brand
Coral Oral

Peppermint Mouthwash · 32oz

$15.80
Tongue ScrapersShips from the brand
Coral Oral

Tongue Scrapers · Steel

$5.99
Raw African Black Soap BarShips from the brand
Garner's Garden

Raw African Black Soap Bar

$12.00
Organic Hand SoapShips from the brand
Garner's Garden

Organic Hand Soap

$16.00
Whipped Shea ButterShips from the brand
Garner's Garden

Whipped Shea Butter

$18.00
Organic Hand CreamShips from the brand
Garner's Garden

Organic Hand Cream

$10.00
Shea Hair ButterShips from the brand
Garner's Garden

Shea Hair Butter

$10.00
Knot TonicShips from the brand
Curls & Potions

Knot Tonic

$21.99
Chebula and Green Tea Scalp OilShips from the brand
Curls & Potions

Chebula & Green Tea Scalp Oil

$21.99
See all 61 products → Showing 14 of 61 — three categories, seven brands, refreshed every month.
Ships from the brand

Straight from the maker

Connected through Shopify Collective. Their stock, their packing, their tracking. When they run low, it disappears here the same day — we can't sell you something that isn't there.

Pre-order

We place the order

Brands not on Shopify yet. You buy it, we buy it from them, it ships to you. Slower, and we tell you how slow before you pay.

Members

10% off the whole shelf

Household members and up. Free shipping over $40. The box is the introduction — the Mall is where you actually switch.

Christopher Lamar speaking
Why we do this

Two trillion dollars a year. And almost none of it comes back.

We earn it, we spend it, and we have almost no say in where it ends up. That's the part that got me — not how much we make, but how little control we have over where it goes after we make it.

I run a financial planning practice. I spend my days talking with people about their money, and I kept running into the same thing: you can budget right, you can do everything you're supposed to do, and still hand every dollar you've got to companies that were never going to hire you, stock your corner store, or sponsor your kid's team.

You already decide what goes in your cart. This is just putting that decision where it counts.

So it isn't charity and it isn't a movement you have to join. It's soap. It's toothpaste. It's the same shelf you were already buying from — pointed somewhere you actually chose.

Keep It Trill! 🖤
Christopher Lamar

Your call

Keep $612 of your Trillion this year.

Pick a tier and drag for how many friends you'd bring. The number is what stays with you instead of going to the same three companies.

You spend now$660
Your year with us$576
You keep$84
0 FRIENDS612 — ONE PAYMENT A YEAR
The Pay It Forward Project

Charity patches a hole. A purchase order builds something.

Since I started this I've met more Black entrepreneurs than I can count. Different products, different cities, same wall every time: nobody will fund them.

So we don't pass a hat. We buy from them. A quarter of every Pay It Forward box becomes a purchase order — real inventory, at a real price, shipping in real boxes. Right now that's Jerome Clark at In Good Conscience.

See who we're building →
Jerome Clark, founder of In Good Conscience

"Where would this good intention go once the marching stopped?"

Jerome Clark · In Good Conscience · Harlem, NY

Your pickThe Household$48/mo · keeps $84 a year
Check out →